Raise 100 positions by cleaning up these SEO techniques Part II

Don’t optimize every page
Another SEO strategy is that: don’t optimize every page! The main page and the sub-pages sometimes share very similar keywords. Take the bookstore as example. If the keyword phrase ‘online bookstore’ appears in your main page, your sub-pages would probably have the same term ‘online bookstore’ written. And you usually encourage other websites to link to your main page not your sub-pages. And you must be thinking Google would rank for your main page in the keyword phrase ‘online bookstore’ because you have a lot of links to this main page. However, you don’t know what Google is thinking. This sub-page which has no inbound links rank in this phrase instead of your main page. This situation doesn’t always happen, it is indeed rare. However, still it happens. You might be thinking ‘I don’t care, as long as it ranks.’ What would really happen is your sub-page would rank very low because of lack of inbound links. So, the current ranking sub-page has to be de-SEO. After undo the SEO of the sub-page, such as bold text keyword phrase…etc, the main page is ranked for the targeted keyword phrase instead of the sub-page. And because the main page has many inbound link, it ranks much higher than the sub-page. As I remember, it jumped about 60 positions. Only optimize the sub-pages if you are getting links for these sub-pages. So once Google choose your sub-page to rank it would rank high. >>read more

 

Articles
Raise 100 positions by cleaning up these SEO techniques I
Raise 100 positions by cleaning up these SEO techniques II
Raise 100 positions by cleaning up these SEO techniques III

The Worst SEO Strategy Ever! I
The Worst SEO Strategy Ever! II
The Worst SEO Strategy Ever! III

Secret SEO of a Number 1 Site with Less Links I
Secret SEO of a Number 1 Site with Less Links II
Secret SEO of a Number 1 Site with Less Links III

Yahoo! Sandbox Escape I
Yahoo! Sandbox Escape II
Yahoo! Sandbox Escape III

Shortcuts to Get Out of Sandbox in Search Engine Optimization SEO Part I
Shortcuts to Get Out of Sandbox in Search Engine Optimization SEO Part II
Shortcuts to Get Out of Sandbox in Search Engine Optimization SEO Part III

FAQ I FAQ II FAQ III FAQ IV FAQ V



Reference information

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